Marketing

Wakiuru Wamwara to receive Wright State’s International Education Award

Wakiuru Wamwara, associate professor of marketing, will receive the International Education Award during Wright State’s International Education Week. Continue reading

Thomas Traynor named dean of Raj Soin College of Business

Thomas Traynor had served as interim dean of the College of Business since 2017 after serving as associate dean for graduate studies and executive education. Continue reading

Wright State marketing club to coordinate Wright Brothers Day during Festival of Flight

Wright Brothers Day commemorates the anniversary of Wilbur Wright’s 39-minute flight around Huffman Prairie on Oct. 5, 1905. Continue reading

Wright State offering master’s degree in marketing analytics and insights

The M.S. in Marketing Analytics and Insights program will provide students with a foundation in marketing, strategy and consumer behavior and how to analyze data. Continue reading

Kunal Swani joins editorial board of Journal of Business Research

Kunal Swani, associate professor of marketing, was appointed an associate editor of business-to-business research track for the Journal of Business Research. Continue reading

Wright State alum Anne Fife produces documentary detailing quest by Ohio courts to help drug users

The documentary “Second Chances: One Year in Ohio’s Drug Courts” follows the drug use and adjudication of 19 Ohioans. Continue reading

Wright State employees honored for excellence

Wright State University will recognize select staff and faculty members for their vital contributions to the university with the Awards for Excellence ceremony April 2. Continue reading

Presidential Award for Faculty Excellence: Early Career Achievement

Kunal Swani

Part of the series: Faculty Awards for Excellence 2018

Kunal Swani as a technology innovator who is committed to incorporating cutting-edge concepts and technologies into his teaching. Continue reading

Wright State marketing professors developing special issue of top marketing journal dedicated to mobile apps

Department of Marketing faculty members will serve as guest editors on a special issue dedicated to mobile apps for the Journal of Business Research. Continue reading

Market value

Wright State business students help LEAP market pronunciation course to local international professionals

As part of a Small Business Marketing Planning course, Raj Soin College of Business students have developed a marketing plan for the Learning English for Academic and Professional Purposes Intensive English Program. Continue reading