{"id":9737,"date":"2011-12-09T14:44:50","date_gmt":"2011-12-09T18:44:50","guid":{"rendered":"http:\/\/webapp2.wright.edu\/web1\/newsroom\/?p=9737"},"modified":"2011-12-09T14:45:38","modified_gmt":"2011-12-09T18:45:38","slug":"sbdc-at-wright-state-goes-international-picks-up-award-winner","status":"publish","type":"post","link":"https:\/\/webapp2.wright.edu\/web1\/newsroom\/2011\/12\/09\/sbdc-at-wright-state-goes-international-picks-up-award-winner\/","title":{"rendered":"SBDC at Wright State goes international, picks up award-winner"},"content":{"rendered":"
\"Photo<\/a>

(L-R) Kim Woodbury, Earl Gregorich and now Kathy Marshalek comprise the award-winning SBDC team at Wright State University,<\/p><\/div>\n

Yoba Frozen Yogurt is becoming a favorite for holiday shoppers at The Greene this season.<\/p>\n

But did you know that if it weren\u2019t for the help of representatives from the SBDC at Wright State University, you might never have tasted the sweet treat?<\/p>\n

The Small Business Development Center at the Raj Soin College of Business played an integral part in helping Yoba\u2019s owner put together a business plan to launch the store. Now, with the help of the SBDC, he\u2019s poised to open another.<\/p>\n

The SBDC at Wright State recently merged with the state\u2019s top International Trade Assistance Center (ITAC) for 2011. Access to award-winning business expertise is free.<\/p>\n

\u201cThis resource is here and it\u2019s pre-paid,\u201d says SBDC business advisor Earl Gregorich. \u201cThey paid for it with their tax dollars.\u201d<\/p>\n

This free service just got an international upgrade.<\/p>\n

\u201cBy bringing ITAC in, it will enhance the operation of the SBDC and it directly addresses part of our mission at the business school, to strengthen our ability to enhance economic development in the Dayton area,\u201d said Berkwood Farmer, dean of the Raj Soin College of Business.<\/p>\n

It\u2019s really a double boon for the college, which has made a habit out of aggressively pairing students with local businesses for the benefit of both.<\/p>\n

\u201cWe\u2019re going to be able to reach companies that otherwise we would probably never have access to because she\u2019s here,\u201d said Gregorich.<\/p>\n

\u201cShe\u201d is Kathy Marshalek, an award-winning matchmaker for Dayton region businesses and foreign markets.<\/p>\n

\u201cThe local businesses now have access to an export center that will help them determine where in the world are their best\u00a0markets and help entering and selling into those markets,\u201d said Marshalek. \u201cThe students will be able to work with these exporters through internships and educational opportunities.”<\/p>\n

Marshalek is an expert at determining if a foreign market is a good fit for a specific business. Marshalek not only does the research to find the best fit, but also for the best first impression.<\/p>\n

\u201cShe\u2019ll do research studies about that market and help them prepare for the business side of approaching that country, but also the cultural side of the approach too,\u201d said Gregorich.<\/p>\n

Businesses involved with international trade are not on every street corner. Many don\u2019t even think about the possibilities of pushing into markets overseas.<\/p>\n

\u201cWith Kathy, she can help with a company that may have the potential but its leaders maybe think it\u2019s all just too complicated to attempt,\u201d said Gregorich.<\/p>\n

In many ways ITAC\u2019s job is to make the international connection simple.<\/p>\n

Simply put, the SBDC at Wright State just made things a whole lot easier for area business owners to find profitable solutions with just one phone call.<\/p>\n

\u201cThrough the use of resources on campus and the oversight of SBDC and ITAC, the outside business community now can get a leg up that they would not otherwise have had,\u201d said Gregorich.<\/p>\n","protected":false},"excerpt":{"rendered":"

The SBDC at Wright State recently merged with the state\u2019s top International Trade Assistance Center (ITAC) for 2011. Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":21,"featured_media":9736,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[729,725,715,719],"tags":[],"class_list":["post-9737","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-around-campus","category-home-news-sidebar","category-news","category-special-categories"],"_links":{"self":[{"href":"https:\/\/webapp2.wright.edu\/web1\/newsroom\/wp-json\/wp\/v2\/posts\/9737","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webapp2.wright.edu\/web1\/newsroom\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webapp2.wright.edu\/web1\/newsroom\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webapp2.wright.edu\/web1\/newsroom\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/webapp2.wright.edu\/web1\/newsroom\/wp-json\/wp\/v2\/comments?post=9737"}],"version-history":[{"count":8,"href":"https:\/\/webapp2.wright.edu\/web1\/newsroom\/wp-json\/wp\/v2\/posts\/9737\/revisions"}],"predecessor-version":[{"id":9745,"href":"https:\/\/webapp2.wright.edu\/web1\/newsroom\/wp-json\/wp\/v2\/posts\/9737\/revisions\/9745"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webapp2.wright.edu\/web1\/newsroom\/wp-json\/wp\/v2\/media\/9736"}],"wp:attachment":[{"href":"https:\/\/webapp2.wright.edu\/web1\/newsroom\/wp-json\/wp\/v2\/media?parent=9737"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webapp2.wright.edu\/web1\/newsroom\/wp-json\/wp\/v2\/categories?post=9737"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webapp2.wright.edu\/web1\/newsroom\/wp-json\/wp\/v2\/tags?post=9737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}